Wednesday, 28 April 2010

Zeitraum in Milan

Zeitraum had an exceptionally busy time at the recent Salone del Mobile in Milan. Their luxurious 2010 collection, complete with 3 brand new families certainly drew the crowds. Products launched in Köln in January (see our earlier post here) were given a second outing in different finishes but the result was the same; People loved them! Morph Bar, Secret and Plank all got the thumbs up from the design cognoscenti.

Add to that the totally new products in the shape of Mellow, Twist and Apu and visitors were spoiled for choice.

Mellow is the latest collaboration in a long and successful relationship between Zeitraum and design house Formstelle. A slim frame with delicate detailing gives it a certain lightness and the leather strapping to support the soft leather cushions rather than a solid headboard continues the light and airy theme. Superleggera was once again in evidence at this years Salone, and despite being a physically large piece of furniture, Mellow was the perfect embodiment of the Superleggera style.
The leather pillows are down filled around a foam core to give a soft welcome while providing support and maintaining their shape.

Twist is a new family of dining and low tables. Continuing in the Superleggera style, the sharp angles of the refined base amply support the elegantly profiled top. The contrast between the twists and turns of the base and the gentle slope of the top profile is sublime.

Apu means “Help” in Finnish. Help because they are always on hand to help. The designer Hanna Ehler is half-Finnish and likes to use Finnish names for her designs. Part table, part vase, part tray, in crisp white ceramic and solid wood, Apu is the perfect addition to the Zeitraum family – pure materials in a pure form and a new aesthetic.

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